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Alpina

 

MAS - 2019

 

INSIGHT

Even the smallest stain in your wall will look bigger than it is and will make you uncomfortable.

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IDEA

Ads showing giant, impossible, wall stains.

 

PRINT

Oversized mosquito on a wall, exaggerated to emphasize how small stains can feel overwhelming.
Giant shoe print on a wall, illustrating the discomfort caused by small marks appearing larger than they are."
Chaotic scribble drawn by a child on the wall, exaggerated to highlight the unsettling nature of small imperfections.

Credits

M. Dunlap (CD); E. Cotte (AD/CW); Lyes Titii (AD); A. Greco (CW)

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Recognition

Lürzer's Archive 02/2019

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